Sponsorship Opportunities
Radio
:15 messages written in an objective style that listeners expect and appreciate
Television
:15 or :30 messages toned in a public media-friendly way that resonates with viewers
Digital
Display ads including rich media and smartphone ads
Streaming
:15 audio messages air at the gateway to the stream
Podcasts
:15 audio messages, plus the capability to geo-target listeners
Newsletter
Display ads or sponsored content in What's New Next Week newsletter
Magazine
Monthly GPB Next program guide delivered to members' mailboxes
Sponsors Get Results
84%
of listeners take action in response to a public radio sponsorship message
72%
of listeners hold a more positive opinion of a company that supports public radio
68%
of listeners prefer to purchase products and services from public radio sponsors
Source: Kantar / Lightspeed, NPR State of Sponsorship Survey, June 2023
How Sponsorship Works
- We create engaging and unique messaging based on your needs
- Our highly engaged audience receives your messages in a clutter‑free environment
- Our audiences take action to support your brand